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Threads launches web messaging with DMs and group chats on desktop

by Kim Stewart
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Threads launches web messaging with DMs and group chats on desktop

Threads rolls out messaging on the web, bringing DMs and group chats to desktop

Threads web messaging arrives on desktop with a Messages tab, search, and Requests; Meta says weekly DMs now average roughly 350 million.

Threads web messaging debuts with Messages tab and Requests on desktop

Threads has begun rolling out messaging on the web, enabling one-on-one and group direct messages through a new Messages tab that appears when users sign in at the desktop site. The company framed the update as a move to give people the same real-time conversation tools on their desks that they already have on mobile. Threads web messaging was one of the most-requested features since native DMs first appeared on the platform.

What users will find in the Messages tab

The Messages tab opens a full DM inbox on Threads for desktop users, complete with a Requests section that holds incoming messages from people not in your network. Users can search their message history, initiate new chats, and start group conversations without switching to a phone. The interface mirrors common inbox patterns to keep desktop sessions focused and efficient.

Product rationale from Threads leadership

Connor Hayes, head of Threads at Meta, said the team prioritized web messaging because many of its most engaged users spend long sessions at their desks and expect conversation tools to be available there. Hayes argued that a modern conversation app must work wherever people are using it, and adding web messaging closes a gap between Threads’ mobile and desktop experiences. The rollout follows earlier signals that the company planned to bring DMs to the web after testing and user feedback.

Usage trends and platform growth

Meta reported a rise in messaging activity on Threads this year, saying weekly direct messages have climbed to roughly 350 million and that message volume is up about 30 percent per week since the start of the year. Those metrics indicate messaging has become a central behavior for the platform after its initial launch in 2023. The company views the web release as a retention and engagement play that makes longer, desk-based sessions more productive.

Live Chats feature and NBA pilot

In addition to web messaging, Threads has been expanding real-time features with its Live Chats product, which the company is introducing first inside the NBA Threads community during the playoffs. Live Chats allow up to 150 participants to actively send messages, photos, videos and links, while additional viewers can observe, react and vote in polls in a spectator mode. The combination of persistent DMs on the web and ephemeral live rooms positions Threads to host both scheduled event conversations and everyday private messaging.

How the update positions Threads against rivals

By bringing DMs to the desktop, Threads aligns its web experience more closely with competitors that already offer integrated messaging across platforms. The web messaging release narrows a user experience gap that previously pushed some desktop users to switch services for longer sessions. At the same time, features such as Live Chats represent attempts to differentiate through event-driven, high-capacity conversations that blend public and private interaction.

Threads continues to iterate on conversation-first features to keep users engaged across devices

As Threads broadens its conversation tools, the company is betting that richer messaging on desktop will increase the time people spend interacting on the service and create new opportunities for community-centered features. The web rollout and Live Chats together signal a strategy that treats messaging as a core product pillar rather than an add-on. For users, the change means more continuity between mobile and desktop conversations and new ways to participate in live, event-focused chats.

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