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US 50% tariff threat targets $29 billion in Canadian goods, economists warn

by Bénédicte Benoît
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US 50% tariff threat targets $29 billion in Canadian goods, economists warn

U.S. tariff threat against Canadian goods seen as bargaining chip, economists warn

Economists say the U.S. tariff threat on nearly $29 billion of Canadian goods is a negotiating tactic, warning businesses to brace for economic disruption.

The United States’ latest U.S. tariff threat, which targets almost $29 billion in Canadian exports with proposed 50 per cent levies, has been framed by analysts as a signaling move rather than an immediate, irreversible policy shift. Senior economists and business leaders say the proposal is a powerful bargaining chip that could inflict meaningful damage if implemented and sustained. For now, officials in Ottawa and industry groups are watching closely as diplomats engage in urgent talks to head off the worst outcomes.

Economists describe the measure as leverage, not inevitability

Doug Porter of a major Canadian bank and other forecasters characterize the tariffs as a serious threat that should not be dismissed, but also not treated as a fait accompli. Economists estimate the direct impact could shave up to 0.5 percentage points from national GDP if the levies persist, compounding earlier losses already identified by central bank analyses. The consensus view is that while the shocks would be material, their ultimate effect depends on duration and whether a negotiated settlement is reached.

List of goods at risk highlights manufacturing exposure

The tariff proposal spans a wide range of manufactured and processed products, from toys and bicycles to various paper goods, plywood and even wooden doors. Analysts note that a 50 per cent surcharge on those categories would likely curtail most exports in the affected lines because the additional cost would render them uncompetitive. Producers of corrugated packaging, specialized paper grades and select wood products are among businesses most likely to face immediate disruption.

Provincial impacts vary with industry mix

Last year’s rounds of trade measures hit Ontario, Quebec and British Columbia particularly hard because of their concentration in manufacturing and processed goods. By contrast, provinces with large resource sectors, including Alberta and Saskatchewan, have been cushioned by carveouts for energy, potash and critical minerals. Economists caution that exposure is driven by economic structure: jurisdictions dependent on manufactured exports are more vulnerable to tariff shocks than resource-rich regions.

Alberta business leaders voice frustration over uncertainty

Local chambers and business councils say the recurring trade disputes have sapped confidence among firms that need predictability to plan investment and hiring. Edmonton’s business community has described lingering anxiety, arguing that extended periods of uncertainty are especially damaging for companies with long production cycles. At the same time, some corporate groups point to exemptions for energy as a reason for guarded optimism about their members’ immediate prospects.

Diplomatic push seeks a near-term resolution

Ottawa has dispatched trade officials to engage directly with U.S. counterparts as part of a push to resolve the dispute quickly, and Canadian ministers have signaled hope for a short-term agreement. Economists and trade specialists interpret the U.S. move as an attempt to gain concessions in ongoing negotiations rather than an announcement that tariffs will be imposed without further diplomacy. Observers say the next rounds of talks will be critical: a settlement could largely neutralize the risk, while a prolonged standoff would magnify economic costs.

Businesses adapting by diversifying export markets

There are early signs that Canadian exporters are shifting strategies to reduce dependence on the U.S. market, with noticeable growth in shipments to alternative markets in recent periods. Financial sector analyses indicate exports to destinations outside the United States rose substantially last year, offsetting some declines to U.S. buyers. Industry leaders describe a long-term recalibration in which firms broaden customer bases and seek new trading partners to reduce vulnerability to unilateral levies.

Canada’s response to the U.S. tariff threat will hinge on both the outcome of fast-moving diplomatic efforts and how quickly firms can adjust supply chains and market focus. For now, economists advise businesses to maintain contingency plans and policymakers to prioritize near-term certainty while negotiating durable arrangements that limit future trade disruptions. Continued monitoring of negotiations and clear communication from governments will be essential to limit economic fallout and restore confidence in cross-border commerce.

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